While this feature focusses on the amazingness of Gracefully Restored, click to learn more about how branding sessions are essential for any small business!! Especially in Boston, Professional Headshots and branding images can set you apart from the competition.
Antique. Comfortable. Local. These are the words that Sue Conroy, the owner of Gracefully Restored (76 Main St, Hopkinton) uses as the three words to describe her gorgeous home decor store.
Walking into Gracefully Restored, you are instantly transported to a modern stylishy distressed farmhouse. From the blue pillows and vases, to the rattan flower hangings and personalized notecards, Sue has transformed her store into a shabby chic oasis.
Attending wholesale shows is one of the ways that Sue sources for Gracefully Restored. “I try to do as much as I can with local artists, and handmade items and as many vintage and antiques as I can get.” The more character a piece has, the better. “It’s one thing to have newer things and things that are on trend, but to bring in something with age, like old books, a trunk, doors or shutters, that sets your space apart and gives your home the wow factor.”
Sue did not start her career in the home design business (and surprisingly, her first job was as an accountant).. After running a successful greeting card company, she became a mother and her life became her two sons. In 2009, with the purchase of a new home, she dug into her lifelong passion of home decorating and antiquing. She began to hit local flea markets to purchase furniture she could restore.
Sue commented that “when friends saw my pieces they began to ask me to work on their furniture as well. I immediately knew this was my new passion. Gracefully Restored was born out of my yearning to return to a creative outlet.”
Since the pandemic forced people to spend more time in their homes. She has seen a significant increase in people’s knowledge and desire to “curate their home to be not just pretty, but also to be meaningful.” Allowing memories to be included in the home in a way that is simple and pleasing to the eye. Gracefully Restored reflects this with many antiques and beautiful frames to display family photos. Popular items include branches and greens, the texture of big baskets and rattan, which when mixed with more present day glass and wood tones, creates a unique harmony. Blue “is the new neutral” which has a strong presence in her design aesthetic.
When you walk in, you are greeted by the sweet smell of a reed room diffuser, which is the store’s number one selling item. As a natural alternative to a candle, these diffusers can be used in almost all settings.
Gracefully Restored has been named Best Home Decoration Store as well as Best Gift Shop and Home Boutique in MetroWest by Best of the Best. Sue also now offers in-home decorating services. Whether you need a small thoughtful gift for a loved one, some inspiration for a shelf or display, or the genius which is Sue Conroy to elevate your home, head over to Gracefully Restored in Hopkinton to find the new pieces to your story.
So are you convinced you need your Professional Headshots in Boston and ready to book a branding session? I would LOVE to chat.